Basics of Visual Communication

No prior knowledge requirements.

I understand the prerequisites and basic principles of creating graphics and visual communication. I choose and use images, graphics and text types suitable for the topic. I know the basic principles of effective pictorial expression and I know the different options of picture storytelling. I know how to use the power of visuality by ideating and creating various small-format printed products and social media content. I understand what goes into a brand's visual appearance and how to manage it consistently. I recognize my skills and areas for development.