Information and features

Course

Published

(Updated )

University of Jyväskylä

Digital Marketing

The course introduces you to the world of digital marketing. You will learn about tools and strategies for implementing customer-oriented digital marketing.

From

6 cr

Registration open
Online
Intermediate studies

This course introduces students to digital marketing. The course explains the principles of formulating a digital marketing strategy and implementing it to practice via various digital marketing tactics. The course is designed for both practitioners and university students who want a comprehensive understanding of digital marketing from a business perspective.

Select how you would like to study:

Contains

Check the institution’s website for the required studies.

No active implementations at present.

Additional information and registration

Price and registration period

Check on the university's website

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Additional information:

Fields

Business, administration and law

Scope

6 cr

Code

YMAA3220

Organiser

University of Jyväskylä

University of Jyväskylä

Belongs to themes:

Renewal of working life and competence

Global diversity and equality

Change management and analytics

Sustainable development and growth