Micro-course: Creative Business 1 – Pitch Your Creativity

In the creative fields, pitching or sales and presentation skills are essential for justifying ideas, selling services and creative expertise to various industries, and securing funding. Pitching skills are also crucial for building collaborations – when you can present your proposal convincingly and highlight the benefits of collaboration, you attract interest.

In this micro-course, you will learn to design an engaging sales pitch, articulate a creative business or collaboration idea, and present your pitch confidently.

This micro-course is specifically designed for professionals in the cultural and creative sectors. It provides tools for building networks and collaborations with other fields and practical pitching skills.

The course expert is pitch coach Elsa Ervasti. Elsa has coached hundreds of entrepreneurs and artists to find their way to the stage when presenting new ideas, products, and services. She has trained researchers, startups, and companies across various industries and published a handbook on pitching for the creative sectors: Pitch! - Innostavan tiivistämisen taito (The Art of Enthusiastic Conciseness).

The micro-course is implemented as part of the Volume! – Empowering Solo Entrepreneurs through Global Readiness (JOTPA, 2024).