Information and features
Published
(Updated )
University of Vaasa
Managing Customer Relationships and Business Networks
From
7 cr
This advanced Master’s level course requires prior university studies in business administration or economics. Please check possible prerequisite studies under “Prerequisites”.
The course invites students to explore the world of business relationships and networks, and to understand how collaboration, trust, and competitiveness are built in a changing and complex business environment. Students gain new perspectives on customer relationship development, network management, and inter-organizational collaboration through a combination of theory and real-life business situations.
The course examines how successful partnerships, interaction, and co-creation contribute to strong and resilient networks. Students will become familiar with different types of networks, including business, supply, and social networks, as well as the management of networks in changing environments.
As part of the course, students participate in an immersive simulation exercise where they solve challenges related to collaboration, customer relationships, and disruption management as members of an organizational network.
Select how you would like to study:
Contains
Check the institution’s website for the required studies.
No active implementations at present.
Additional information and registration
- Price and registration period
Check on the university's website
Additional information:
Fields
Business, administration and law
Scope
7 cr
Code
LIKE3004
Organiser
University of Vaasa
Contact details
avoinyo@uwasa.fi
029 449 8004