Self Branding for Professionals

How can you build a stronger professional presence online? This course guides you in shaping a purposeful personal brand using content marketing, networking and digital platforms to support your expertise and career development.

1.8.2026 - 31.8.2027

1 cr

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Online

This course covers the following six topics:

Introduction to personal branding
How to get started with self branding?
How to build your professional network?
How to plan goal-oriented communication online?
How to use content marketing strategies?
How to use different digital platforms?

Contains

Check the institution’s website for the required studies.

No active implementations at present.

Additional information and registration

Price and registration period: Check on the university's website

Go to the institution's website(Opens in a new tab)

Additional information:

Fields

Business, administration and law

Scope

1 cr

Code

NN00HD34

This course is an introduction to personal branding in digital platforms. You get to build or refresh your own professional brand by filling in pages on a personal branding book template.

After completing the course student:
• will have a basic overview on digital self branding
• know how to build and strengthen your professional network
• know the basics of professional online communication
• will have knowledge on content marketing and different digital platforms

Organiser

Tampere University of Applied Sciences

Contact details

avoinamk@tuni.fi

Belongs to themes:

Renewal of working life and competence

Study voucher

Information and features