Course

Published

(Updated )

Aalto-yliopisto

Marketing management

6 cr

Basic studies

The key themes of the course include core principles of marketing management related to target marketing, marketing mix, consumer behavior, customer experience, marketing research and analytics, brand management, and marketing strategy.

Additional information

Lähiopetus

Additional information and registration

Price and registration period

Check on the university's website

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Additional information:

Dates

Fields

Business, administration and law

Scope

6 cr

2 components

Code

MARK-A0001

Organiser

Aalto University

Aalto-yliopisto

Contact details

lifewidelearning@aalto.fi